When it comes to web usability, web site navigation, ergonomy, etc., one of the most frequently cited name is Steve Krug, world-renowned web usability consultant. Any marketer who has to make decisions on web site design MUST read his book: "Don’t Make me Think". The book is available at Amazon here.
For those of you who can’t afford the book or do not have the time to read, h This nice slide deck sums up the essence of the book and should be enough to entice you to rush to Amazon and invest a couple of bucks to get your own copy. Enjoy!
This presentation has been created by Amit Mullerpatta located in, India. He works at www.byteridge.com. Originally, the presentation was intended for his colleagues to get them interested in one of the best books he had read on usability. Now, I’m sharing it with you. Isn’t amazing?